Digital marketing refers to the utilization of internet based sources, such as social media, search engines, email, and websites, to market a product or service.

Digital marketing can help increase brand awareness, attract and engage customers, and drive sales for your business.

Optimize website for search engines (SEO), Use social media to build personal relationships with customers and promote business, Invest in online advertising (e.g. Google Ads, Facebook Ads)

Web development is the process of building and maintaining websites. It involves a variety of skills, including coding in languages such as HTML, CSS, and JavaScript, and also using frameworks and CMS like React, Angular, and WordPress.

PPC, or Pay-Per-Click, is a form of online advertising where advertisers pay a fee each time their ad is clicked by a user. This type of advertising is primarily used on search engines, social media platforms, and other websites.

PPC works by placing ads on different platforms, such as Google or Facebook. Advertisers bid on keywords that they want their ads to appear for, and when a user searches for those keywords, the advertiser's ad is displayed. The advertiser is charged each time a user clicks on their ad

Social media can be used to promote your business by creating and sharing engaging content, running social media advertising campaigns, and engaging with your target audience.

Search Engine Optimization (SEO) is a popular optimization practice that helps in ranking a website for certain keywords on search engine results pages (SERPs). This is achieved through techniques including on-page optimization, off-page optimization, and technical optimization.

ZYTAL offers a wide range of digital marketing services including website design, search engine optimization, pay-per-click advertising, social media marketing, content marketing, email marketing, and lead generation.

 

ZYTAL takes a customized approach to digital marketing, developing strategies that are tailored to the specific needs of each individual client. We use a combination of data-driven and industry-specific expertise to deliver results.

ZYTAL measures the success of a digital marketing campaign by analyzing key performance indicators such as website traffic, conversion rates, and ROI. We also provide real-time analytics and performance tracking to clients so that they can stay informed about the progress of their campaigns.

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